Story

Meet Sam – The proud owner and lead injector at Oriah. Only 33 years old, Sam brings 11 years of comprehensive clinical experience from working in the NHS as an Operating Department Practitioner specialising in the anaesthetic and recovery phases of surgery. Sam founded Oriah over eight years ago (formerly called Moore Aesthetics). He has spent this time refining his techniques and today, his offered services have vastly transformed because of this. Sam’s work now includes highly specialised dermal filler treatments and regenerative skin boosters, with a strong niche in complex cases such as facial trauma and asymmetry correction. When Sam isn’t injecting, he is teaching his advanced treatments to other practitioners, mentoring businesses or walking his pooch (Dolly Doodle).

Meet Dana – an experienced Operating Department Practitioner, aesthetic injector, and Sam’s younger sister!

With over 8 years of experience across NHS and private healthcare, Dana has been a valued part of the Oriah family since 2023. She is a highly sought-after practitioner for both dermal filler and advanced skincare treatments, known for her gentle technique and beautifully refined results.

Dana takes a holistic approach, treating the face as a whole to achieve balanced, natural and long-lasting outcomes. She currently holds regular clinics in Rugby, Wilmslow and Guernsey.

Katie brings over a decade of NHS experience to Oriah, having begun her clinical training in 2011 and qualifying as a Therapeutic Radiographer in 2014.

Her career has given her an exceptional understanding of anatomy, particularly through treating complex head and neck cancers with radiotherapy, where precision and an in-depth knowledge of anatomical structures are essential.

For the past eight years, Katie has worked as an Advanced Practitioner specialising in Gynae-Oncology and now leads the Gynae Cancer Radiotherapy Service. Her role includes running independent clinics, prescribing, managing patients throughout their treatment pathways and working closely with consultants, surgeons, nurses and the wider multidisciplinary team.

Alongside her NHS career, Katie has completed multiple MSc-level modules and is completing her Level 7 Diploma in Aesthetic Medicine.

At the heart of Katie’s approach is a simple philosophy: she treats every patient exactly as she would want someone she loves to be treated. Whether supporting someone through cancer treatment or helping an aesthetics patient regain their confidence, compassionate, safe and individualised care comes first.

Katie currently holds regular anti-wrinkle clinics in Rugby.